• Salesmanship… Walking The Line Between Marketing and Sales
  • You’ve Quoted Too High.  Now What Do You Do?
  • Super-Stay Me on Super Sunday
  • Is Selling Just Marketing, or is Marketing Just Selling?
  • Profanity In The Workplace.  Why Do We Cuss?

The Cruel, Cruel Summer Is Over

It’s been a cruel, cruel summer.  It’s been too hot, business was a bit down at most of our hotels, I sold my house and moved, and I didn’t get a beach vacation.  The last one listed is indeed the most cruel – LOL. Even though I am a beach girl at heart, Fall is my favorite season.  I like the warm Indian Summer days and the cool, sleep-with-the-windows-open nights.  As…

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Lead Generation

Leaders of the Pack – Motivating GSRs to Gather Wool

Every person who walks through our front door is a potential customer and our Front Desk staff is an integral cog in the sales conversion process. Face it, there is someone at your desk 24 hours a day, 7 days a week and if we are not training these very valuable associates in the lead generation process, then we are missing great opportunities. Lead Generation encompasses a variety of information and…

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Mental Sorbet

Mental Sorbet…. A Good Intermezzo For Managers and Leaders

A great meal is always enhanced by an intermezzo.  Sorbet cleanses the palate and allows you to open up your tastebuds for the flavors to come.  Think about adding a little mental sorbet to your work diet.  What do you need to keep your mind open and allow yourself the ability to analyze data and apply that knowledge to creating thinking? Being Happy! in the workplace is a great place to…

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Fruits and Veggies

Lettuce Turnip the Beet and Sell!

Selling is a very broad-based activity.  Everyone’s style is different – kinda like listening to the different music genres. Because June is National Fresh Fruit and Vegetables Month, tomorrow (June 16) is Fresh Veggies Day, and Friday (June 17) is Eat Your Vegetables Day, wouldn’t you stand out from the crowd visiting a client with a basket of tomatoes? “Lettuce Turnip The Beet”! It’s very simple: you come up with…

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Body Language

Body Language. Getting The Upper Hand In Sales

Your body language is an important and integral piece of the salesmanship puzzle.  The right body language will exude confidence. (Please watch this Ted Talk about Body Language and it’s role in the sales process.)  The wrong body language will put off buyers and send the wrong message.  It’s not all about what we say, but how we present ourselves while we talk. Body language can be learned at a very…

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“Darn Good Advice” If I Do Say So Myself

I got a notification today that someone had “liked” one of my blog posts.  Just for giggles and to stroke my own ego because someone outside my company read my stuff, I went back and reread the blog.  It was originally published in 2013.  As I was reading http://theroomermill.net/who-are-you-and-what-have-you-done-with-my-sales-person/ I decided that even after 3 years it was worthy of republishing given the fact that there was just so much darn good advice…

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SuperMom

If there every was a SuperMom, it would be my Mom.  My sisters follow closely in her footsteps, but nevertheless, my Mom is da bomb!  If your Mom is anything like my SuperMom, she deserves to be pampered. Mother’s Day 2016 is less than 7 days from today.  What is your hotel offering?  Are you celebrating your Guest Moms?  What about your Employee Moms?  Whether she is a Road Warrior…

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Right Places

Looking for Love in all the Right Places

Finding business for your hotel is much like searching for Mr. Right.  Are you “Looking for Love in all the Right Places”? Is the perfect business for your hotel right in front of you and you just cannot see it? Oftentimes, a sales person can get trapped in an endless circle of ‘wrong time, wrong place’.  I recently attended a roundtable presentation entitled “Prospecting – Where Can We Look For New…

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Can you dig it?

Can You Dig It? Earth Day Awareness

I can dig it, can you dig it baby? Last year, right around this time, I blogged about the value of celebrating Earth Day.  (Follow the link to reread last year’s blog.) This year I am again highly encouraging you and your staff to tout the ways you are helping to save our Earth.  Climate change is a huge topic politically and ecologically, so it behooves us to make sure…

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I Love My Red Sox!

I Love My Red Sox! There is nothing that warms my heart more than “opening day” of Major League Baseball.  And today, I am a very happy girl. This morning I woke up, donned my Red Sox shirt and Boston hoodie and ate my ceremonial “B” tattooed toast.  Yes, I am a Red Sox Fan. While my Red Sox didn’t get to play as planned today (postponed until tomorrow at…

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Telephone Etiquette

Tips on Telephone Etiquette ~ “Can You Hear Me Now?”

Telephone etiquette is a hot button in my book… the quality of you and your hotel’s salesmanship can be interpreted in just a very few moments.  Do you do telephone etiquette training with your staff and practice what you preach? Often, the only source of communication with our customers is via the telephone.  We rely on our telephone service, the number of bars, and quality of the connection to do…

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Leap Day

One Giant “Leap” For Sales and Marketing

In July, 1969, Neil Armstrong stepped down upon the lunar surface and proclaimed, “One small step for a man, one giant leap for mankind.”  This voyage for our country was indeed a giant leap for the United States and patriots around the country were proud. For hotel sales people, “leaping” is a daily event.  Successful sales associates practice their craft daily and are not afraid of taking chances.    They…

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"Big Game" Starting Line-Up

“Big Game” Starting Line-Up

The “Big Game” weekend is about to unfold. “Big Game” parties have been planned, invitations are out, game colors are washed and ready to wear, shopping and preparation for the game-day spread are done, and people are looking forward to cheering for their favorite team!  Some fans actually care about the two teams playing, some will gather for the camaraderie, and others will watch just want to see the commercials….

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Movement = improved thinking

De-Cluttering Your Brain = Improved Selling Power

Some days my brain actually hurts from data overload.  I stare at my computer waiting for a brilliant idea to surface, or trying to come up with a solution for a sales challenge.  The more I try to focus on the issues at hand, the more my eyes cross and the more my head hurts.  And then, da da da (spoken in an ominous voice), my office starts to darken as the…

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Be Quirky And Unique – Stand Out From The Crowd

I cannot begin to count how many times I have blogged or published articles about being different and unique, and “standing out from the crowd” when it comes to hotel sales.  Oftentimes I will send out info on “different” holidays, events, or activities that are not stereotypically used by professional sales people in the hotel sales arena.  Call me quirky, call me weird, call me unique…. just call me, right?  Given…

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Gift

My Holiday Gift To You

My greatest pleasure is that I love selecting and giving gifts to everyone who is near and dear to me.  Couple that with my Catholic upbringing and I find that the weeks leading up to Christmas is the most magical time of the year. I love Christmas and think giving gifts is an integral facet in celebrating the season. But sometimes I get the blues during the holidays. For me, the…

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Elf-On-The-Shelf

Elf On The Shelf and Other Silly Holiday Traditions!

One of my favorite activities around the holidays is the Elf On The Shelf.  Originally designed as a family tradition, where a little elf figurine is displayed around the home, helping Santa by “watching” for good little girls and boys.  Over the years, it has morphed into a fad with creative displays and unique dioramas.  You just have to Google “Elf on the Shelf” images to see examples of cute…

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Sales Is Scary

Holidays are fast approaching and unless your hotel is located in a tropical, warm weather or snow-covered, mountain resort destination, you are probably looking at the onset of a lackluster sales season.  So what’s a hotel and sales team to do?  How do you make your hotel and your destination desirable? How about stirring up a magical potion and “creating” a reason to visit your hotel? The gateway to the holiday…

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So We Gotta Say Good Bye, To The Summer…..

I am a beach girl.  Always have been, always will be.  Every year I look forward to summer with fresh fruits and vegetables at my fingertips, sunshine baking the sand at the beach, and end-of-the-day cool adult beverages while lounging by the pool.  It helps that I live in Virginia Beach with a temperate climate year-round, a pool in my back yard, and a short 10-minute drive to the oceanfront.  I’ll…

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