Is the Best Price the Right Price?

March 31, 2019

I have met some pretty terrific sales people in my life… professional, conversant, smart, savvy, good listeners, people who know what to say and how to say it in every instance, and understand the premise of sales.  These terrific sales people always know their product, believe in their product, and sell it for the right price. Not every one of these sales people started their careers (or tenure with our…